Leading with Vision, Ensuring Public Trust

Our 2025-30 Strategic Plan reflects our commitment to navigating a dynamic oral health environment while upholding our primary duty of public protection. It acts as a roadmap for transformative growth, regulatory excellence, and enhanced stakeholder trust.

Our strategic vision, mission, and goals guide this plan. The full 2025–30 Strategic Plan explains how these goals will be achieved.

Our vision

We are a trailblazing and trusted regulator.

Our mission

Our mandate under the Health Professions Act (HPA) is to ensure patients receive safe, competent and ethical oral health care by Registered Dental Assistants.

Our goals

Our strategic plan is anchored in four key strategic goals:

We will secure our place in Alberta’s evolving regulatory system and oral health care landscape via ensuring public safety and enhancing our value proposition to the public, government, and registrants.

Areas of focus

  • Proactive Policy & Trend Response
  • Champion Interprofessional Collaboration

We will embrace patient-centred standards of practice and education via incorporating future competencies and safety culture for producing graduates and Registered Dental Assistants who are ready to practice into the future.

Areas of focus

  • Enhance Graduate Preparedness
  • Protect Patients by Fostering a Culture of Safety in Oral Care
  • Optimize Continuing Competence Program

We will champion high levels of trust, satisfaction, and collaboration via engaging with the public and stakeholders through transparent, fair, and accessible communication and regulatory processes.

Areas of Focus

  • Enhance Transparency & Processes
  • Implement Data-Driven, Risk-Based Regulation 
  • Integrate the Strategic Plan into the Communication Plan 
  • Cultivate Effective Stakeholder Engagement and Feedback Mechanisms 
  • Demonstrate the Relevance and Impact of Regulatory Practices 
  • Advance Truth and Reconciliation 
  • Foster a Diverse, Equitable, and Inclusive Regulatory Environment 

We will enhance governance performance via demonstrating agile and efficient internal processes, competency-based and strategically directed governance, data-informed decision-making, financial sustainability, and a high-performing, risk-focused and empowered Council and staff.

Areas of focus

  • Enhance Council Effectiveness & Strategic Focus
  • Robust Strategic Plan Monitoring & Refresh
  • Strengthen Council Oversight Role

Our values

Our values guide how we carry out our regulatory work and pursue the goals outlined in the strategic plan.

  • Accountable [taking responsibility for the work we do]: We deliver an effective regulatory framework and answer to Albertans.
  • Ethical [acting with personal and professional integrity]: We do the right things for the right reasons.
  • Inclusive [honouring human diversity]: We embrace equality in the delivery of our mandate and encourage differing perspectives in decision-making.
  • Innovative [leading by learning]: We pursue opportunities to collaborate, grow, and improve our systems and processes.